Art direction & photography: Sarah Distel & Lianne Huizing @ NOON
Styling: Anna Hoffman
Designer: Merle Noir
Emerging lingerie designer Merle Noir creates elegant silhouettes with intricate details composed of laces from France and Italian silks. All garments are designed and made in the Amsterdam atelier.
NOON was asked to create social content that shows style and crafmanship to help followers get involved with the brand of Merle Noir. With the use of a beautiful location, set in an old house and the designer as the face of the brand a series of product and lifestyle stills was created.
As a result the photo’s are used for promotional purposes on social media.